Paju Fair Book & Culture

Paju Fair Book & Culture brings together major publishers, authors, readers, and bookstores in one place, offering a special venue where books can be viewed and enjoyed from new perspectives rather than simply read. It presents citizens with a variety of cultural and artistic creative works—performances, exhibitions, and experiences—that spring from the source content of books, further expanding the realm of reading culture. Furthermore, it is not limited to the domestic market; it actively introduces outstanding K-Books and related content to overseas markets, also serving as a global market that pioneers new sales channels. The 2026 Paju Fair Book & Culture will be composed of diverse programs over about 10 days. A variety of performances will be held, including the opening ceremony 'BOOKS ALIVE!', an indie music and dance festival, and a youth dance festival. The book market 'Nan-geotdeul,' featuring around 290 publishers and bookstores, along with its own program 'Nan-jangpan' and themed exhibitions, will be linked together to provide a wealth of attractions. In addition, as part of the Youth Companion Program, a Paju brewery concert and listening session called 'Let's Just Listen,' as well as the 'Chaeknic' experience renting out picnic items, will be run. Alongside this, global publishing and IP business consultation sessions and an international forum will be held to promote the expansion of K-Books, and a rich lineup of cultural networking programs, including lectures and flea markets held throughout Paju Book City, will also be prepared.

Paju Fair Book & Culture gathers roughly 290 publishers and bookstores in one place, alongside performances, exhibitions, and hands-on programs built around books. Highlights include the opening ceremony 'BOOKS ALIVE!', an indie music and dance festival, the 'Nan-geotdeul' book market with its own 'Nan-jangpan' program, themed exhibitions, a Paju brewery concert/listening session called 'Let's Just Listen', and flea markets and lectures across Paju Book City.

Paju Book City (Munbal-dong) is reachable from Seoul via the Gyeongui-Jungang Line commuter train to Munbal Station, then a short walk, local bus, or taxi to the Asia Publication Culture & Information Center. Intercity or express buses from Seoul to Paju are also an option if you'd rather avoid train transfers. Plan for roughly 40-60 minutes travel time depending on where in Seoul you start.