Korea Festivals

Jeonju Hanji Culture Festival

Oct 8 – Oct 10, 2026 · Jeollabuk-do

Jeonju Hanji Culture Festival
Jeonju Hanji Culture Festival. Photo: Korea Tourism Organization

Overview

Since its launch in 1997, the Jeonju Hanji Culture Festival has led the industrialization and globalization of Jeonju hanji (traditional Korean paper), working to promote the excellence of this thousand-year-old craft far and wide. The festival also reinterprets the many functions and values of hanji through a cultural lens, expressing the beauty and worth that hanji has held for people throughout the ages. The annual 'National Hanji Craft Exhibition' discovers hanji works infused with the dedication and skill of craftspeople from across the country, contributing to the development and wider appreciation of hanji craft. The 'National Children's Hanji Art Contest' is a competition in which children display their boundless imagination and creativity on hanji canvases, helping future generations naturally encounter Korea's unique hanji culture and understand its value and beauty. In this way, the Jeonju Hanji Culture Festival goes beyond the preservation and development of traditional hanji — by reinterpreting it as modern cultural content and creating a space of culture and art that diverse generations can enjoy together, it leads the way in promoting the value of Jeonju hanji both at home and abroad.

Why go

Running since 1997, the Jeonju Hanji Culture Festival celebrates hanji, Korea's thousand-year-old traditional paper craft, through the National Hanji Craft Exhibition featuring work from craftspeople nationwide and the National Children's Hanji Art Contest. It reframes a traditional craft as living cultural content, making it a good stop for visitors interested in Korean heritage crafts rather than large-scale entertainment festivals.

Getting there from Seoul

Take the KTX or ITX-Saemaeul from Seoul Station or Yongsan Station to Jeonju Station, a ride of roughly 1.5–2 hours; express buses to Jeonju also run from Seoul's bus terminals. From Jeonju Station or the bus terminal, continue by local taxi or city bus to the Korea Traditional Culture Center in Wansan-gu (Gyeongwon-dong 3-ga).

Tips

  • Book KTX or express bus seats ahead, as early October is a busy travel period in Korea.
  • The venue is the Korea Traditional Culture Center in Wansan-gu, Jeonju — confirm the short onward taxi/bus leg from the station before you go.
  • Set aside time to see both the National Hanji Craft Exhibition and the Children's Hanji Art Contest displays, the festival's two signature programs.

Best for: craft enthusiasts, families, culture lovers, photographers.

  • Jeonju Hanji Culture Festival
    Photo: Korea Tourism Organization
  • Jeonju Hanji Culture Festival
    Photo: Korea Tourism Organization
  • Jeonju Hanji Culture Festival
    Photo: Korea Tourism Organization
  • Jeonju Hanji Culture Festival
    Photo: Korea Tourism Organization
  • Jeonju Hanji Culture Festival
    Photo: Korea Tourism Organization
  • Jeonju Hanji Culture Festival
    Photo: Korea Tourism Organization

Other festivals in Jeollabuk-do

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    The Jeonju Hanok Village Traditional Performance Parade is packed with various street performances, allowing visitors to experience Jeonju's folk culture on the streets. During the parade, visitors can witness Jeonju gijeopnori, a representative traditional performance of Jeonju; madangnori, a traditional performance featuring dance, music, and storytelling through various forms, or sing along to folk labor songs.

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    Jeonju Cultural Heritage Night Tour

    Oct 2 – Oct 3, 2026

    Jeonju Cultural Heritage Night Tour focuses on preserving and remembering Korea’s heritages and the ancestors’ spirits. Jeonju features many historical sites from the Joseon dynasty and traditional culture.

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    Jeonju Hanok Village Traditional Performance Parade – Nosangnori-ya (Street Play)

    Apr 18 – Oct 31, 2026

    An unexpected encounter with Jeonju folk culture on the streets. This performance is packed with the vibrant dragon-flag performance of Jeonju Gijeop-nori, a symbol of Jeonju, along with plenty of pungmul (traditional percussion) performances. Visitors can fully watch and enjoy humor-filled short madang-nori (outdoor folk plays), the grand dragon-flag Jeonju Gijeop-nori performance, pungmul yeonhui (percussion performance art), and traditional acrobatics. It is also a performance where visitors can learn, on site, 'Mandure Sori,' a Jeonju work song passed down through oral tradition.

Festivals: Jeollabuk-do

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Dates and programs can change. Check the official site before you go. Official site